Category: Etihad and Etihad Guest
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Why Etihad’s ‘Win 5 Million Miles’ challenge is going to be a mess
Written by Rob Burgess @ Head for Points Weird things are happening at Etihad Guest. For an airline which is easily the weakest of the Middle East ‘Big Three’, taking an axe to its loyalty programme was a bizarre move. Yet, during 2024: You may wonder what the three points above have to do with…