Category: commercial
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Spot The Difference: Cathay Pacific Executive Fires Back at Rival Singapore Airlines Over All Too ‘Similar’ Commercial
Written by Mateusz Maszczynski @ Paddle Your Own Kanoo A senior marketing executive at Cathay Pacific has seemingly suggested rival Singapore Airlines big budget new marketing campaign over claims it’s all too similar to a set of commercials launched by Cathay in 2015. In a now-deleted post on LinkedIn, Cathay’s marketing expert Edward Bell responded…